In the third of seven responses to an exclusive interview by Intellectual Capitals, Professor Greg Clark CBE of The Business of Cities says if convention centres want to be part of the decision-making process on investing in cities, their management needs to be seen to be a valuable part of that process. Here he also talks of the dangers of low-cost tourism to a city.
Clark was speaking at the recent AIPC Conference in Boston, Massachusetts.
Next week, Clark discusses whether cities should choose business card over postcard for their branding – or are both possible?
Click here to see Intellectual Capitals’ previous interviews with Professor Greg Clark:
Episode One: The new mobility and its importance for convention centres
Episode Two: Hyper-mobility and the importance of education
See Clark’s full keynote presentation at the AIPC Conference: